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Thursday, November 26, 2015

Siddha Group Builds World's Longest Rooftop Skywalk in Kolkata

Siddha Group, one of Eastern India's leading real estate developers, has launched world's longest rooftop skywalk, 'Starwalk', as a part of 'Siddha Galaxia, its affordable luxury apartments on Rajarhat Main Road, Kolkata. 

Sanjay Jain, Managing Director, Siddha Group and renowned actor Gargi Roy Chowdhury who unveiled the project, said:


"With Siddha Galaxia, we aim to redefine modern living in Eastern India. The major draw there is Starwalk, a rooftop skywalk at the 14th floor level, connecting eight towers with a 1.1 kilometre long rooftop skywalk and open landscaped greens, water bodies with fountains, sit-outs and a deck for telescope viewing. It will be the world's longest rooftop skywalk, offering a whole range of outdoor experiences, 140-feet above the ground level which makes this the world's longest jogging track at the highest level." 

"To meet the demand of open spaces within close reach, features like skywalks have become a necessity now. It's a quick-fit solution for the residents who want to experience open greens, leisure and collective activities within the complex. For them, the project's igh-in-the-sky activities will be a fascinating experience! I am quite sure that Siddha Galaxia would be unique and trendsetting - a luxury statement for an average middle class," added Jain.

Siddha Galaxia Phase II, featuring Starwalk, will be completed within the committed time frame. Phase I, ready already, has six towers while the Phase II will have eight. Siddha Galaxia is one of the largest affordable luxury complexes in Rajarhat. With open greens, Siddha Galaxia will eventually have 2500+ families and 10,000+ residents.

The project will also feature a star-studded Club, 'Stella', for its residents. The club spreads across 40,000+ sq ft with all modern facilities and amenities.

Located on the Rajarhat Main Road near City Centre II, Siddha Galaxia will offer spa, steam and massage room, yoga and meditation zone, health zone, gymnasium, swimming pool, aqua aerobics, badminton court, tennis court on the MLCP, squash court, multi-activity room, library-cum-lounge, indoor games room, coffee shop with WiFi, crèche, toddlers' zone, an AC banquet hall, plus, a 24-hour surveillance and security system, ensuring the experience of an ultra comfortable lifestyle at convenient prices starting from Rs 40 lakh.

DHFL Launches National Influencer Outreach Program

Dewan Housing Finance Corporation Limited (DHFL), India's second largest housing finance company in the private sector, has recently launched a national influencer outreach program in a bid to reach out to the tech-savvy younger generation in the age group of 18-25 years. 

This segment turns out to be the main influencer group for the prospective home loan customers in the lower and middle income (LMI) segment. The Company has launched two infomercials as part of the initiative to educate customers on the intricacies of home loans and would be launching a new video every month to update the customer on various home loan queries. This video will not only educate the customer on easy accessibility to home loans but also will imbibe confidence within them for buying their dream home.

The infomercials launched by the Company plan to convey the message to the younger generation that it is very simple to avail a home loan besides also educating them on the processes involved for applying for a home loan. The duration of each infomercial is close to three minutes and will be showcased across all digital mediums. The Company will also conduct workshops through its large network in the tier II and tier III locations. The video plans to reach out to over 5 lakh viewers through various social networking platforms.

The need for an educational approach arose because of the myths surrounding home loans and the indecisiveness on part of customers when it comes to applying for a home loan. The insights for the infomercials have been drawn from the expertise that DHFL enjoys for over three decades of servicing the low and middle income customer in the tier II and III towns and also through surveys conducted by the Company.

The video will further help increase awareness amongst the online searches on home loans, which stands at four and half lakh people seeking home loan information every month.

Speaking on the initiative, Harshil Mehta, CEO, DHFL, said, "The launch of our national influencer outreach initiative is a strategic move towards imparting knowledge to prospective home buyers, and complements the larger objective of the Indian government of achieving housing for all by 2022."

"The educative series is a step towards educating the target segment about the various benefits of a home loan and how the entire process can be made simple and convenient, thereby enabling them to take a well informed decision for buying their dream home," he added.

This influencer outreach program will further complement the recently launched "Bahanas" ad campaign by the Company to address the myths surrounding home loans. The infomercial will be showcased across branch networks and various digital platforms that are specifically targeted towards the LMI customers or the younger generation of LMI customers. It will be promoted on YouTube, Google+, news websites, Flickr, Pinterest, SlideShare, entertainment websites and high traffic online portals for maximum impact and reach.

Radius Launches Ultra-luxury Residential Project in Bandra

Radius Developers has launched ultra-luxury residential project titled 'Project Bandra', a joint venture between Radius Developers, DB Realty and ABIL, located off BKC Road near MIG Cricket Club.

Spreading across five acres, Project Banda offers 2, 3 & 4 BHK and will have 22-29 storey towers, the company said in a release.

Radius has ropped in well-known architect Hafeez Contractor for this project. While AEDAS will take take care of interior designs, POD Tierra from Singapore will do the landscaping for the project.


Project Bandra's innovative z-shaped layout offers views of the stunning Arabian Sea on one side and lush greens on the other. The unique master plan optimizes the natural essentials like ventilation and sunlight, ensuring that every single residence is airy and bright.

With pricing of the flat starts from Rs. 3.6 cr, the project will be completed by 2018.

Besides three majestic grand double height entrance lobbies spread over 37000 sq. ft. and multi-activity landscaped area, there are a host of amenities that will pamper and invigorate the residents. The project boasts of over 50% open and green spaces.

POD Tierra will develop over 3 acres of elevated lush landscape which will provide the rare sea of green in the heart of the city. Also included in the project are more than one kilometre long jogging track dotted with trees, gardens and orchard walks, 42,000 sq. ft. of amenities including luxurious clubhouse, equipped with world class amenities, state-of-the-art sky gym, swimming pool, toddler's pool, squash court and indoor games zone and a yoga and meditation center with spa, steam and sauna to help relax your body and mind.

Other amenities include, a barbeque deck, mini theatre, bowling alley, poolside cabanas, gourmet restaurant and café.

The project is located closer to Mumbai's largest and first international level CBD  - the Bandra-Kurla Complex (BKC), international schools, hospitals, malls, 5-star hotels, recreation and entertainment centers.

The project brings alive the walk-to-work concept and fosters a work life balance. It is also well connected to important destinations - everything from South Mumbai to the Airport, the city suburbs and the station lie within a 10-minute radius. Linked by the Bandra-Worli Sea Link, Western Express Highway and Eastern Express Highway.

Tuesday, November 24, 2015

Piramal Realty launches luxury tower in Thane for Dubai NRIs

Piramal Realty, a Part of the USD 4 bn Piramal Group, has recently launched Vivaan, one of the Most Premium Towers of Piramal Vaikunth located in the heart of Thane, exclusively for the NRI residents from Dubai.

Offering 2 BHK residences starting from 949 Square Feet carpet area, the limited pre-launch offer is available for select residences for NRIs in Dubai, a release stated.


Piramal Realty is a a diversified conglomerate with interests in Healthcare, Real Estate, Glass Packaging and Financial services, has recently received the largest private equity investment in Indian real estate from Goldman Sachs and Warburg Pincus.

Piramal Vaikunth is Located in the heart of Thane within 25 kms of the Mumbai International Airport.

The booking for Piramal Vaikunth has commenced from November 20. 

Vivaan is situated within the residential complex of Piramal Vaikunth at Balkum, Thane, which is 25 km from Mumbai International Airport.

Monday, November 23, 2015

Vaishnavi Launches mega residential project at Jalahalli off Tumkur Road

Vaishnavi Group, a well-established name in the Bangalore real estate circuit, has launched new residential project - 'Vaishnavi Gardenia' at Jalahalli, on Subroto Mukherjee Road, just off Tumkur Road.

This condominium of 628 apartments is being developed amids an oasis of greenery on the outskirts. Vaishnavi Gardenia has been envisioned to live up to Bangalore's sobriquet of Garden City. Each of the apartments has been configured to have a "garden view", which is the premise for the design of the building, as well as its name. Landscaping of the project began with transplanting of trees from parts of the project to designated areas. The architect retained several trees and planted many new ones in the project.


The development comprises 5 blocks - A, B, C, D and E with a mix of 1, 2 and 3 bedroom apartments, the company said in a release.

Speaking about the project, Harish S.N, Director, Operations of Vaishnavi Group, says, "The idea of the project was to create a residential space that was in complete harmony with its natural surroundings. Rather than place pressure on our environment, we are trying to give back as much as possible."

Gardenia has been designed as a "thinking" landscape. The idea was to create an interwoven, environmentally responsive design. A simple example for such a design; in the play courts area, each play feature is interspersed with tree-lined grids. This provides shade and works on delineating the spaces. The natural sloped terrain of this area has been retained as such, by adding terraced levels with seaters, thereby bringing together a functional requirement with the terrain of the site.

Suresh Marthand, the Principal Architect of Vaishnavi Gardenia, says, "The approach road from Subroto Mukherjee Road slopes downwards from east to west for 12 meters. We have integrated this into the design in terms of creating levels or terraces over which each of the blocks are built. We have also used these contours to provide a natural seating structure for the amphitheater. It has also helped us bring in a beach volleyball court and set up an open air gym, in as natural an  environment as possible."

Besides extensive efforts at green landscaping and tree conservation, the project also incorporates numerous other efforts at reducing carbon footprints and demands on natural resources. Vaishnavi Gardenia offers home dwellers on higher floors the advantage of solar heating.

Rain water harvesting systems have also been put in place to ensure that no natural water is lost from the project. This water is channeled from specific collection pits and used across the project for various needs.

Notable on the project premises is the presence of a sewage treatment plant. Sewage collected here is treated and then used across the project in the garden and for other non-potable needs. Interestingly the water treated here will be circulated in the flushing lines of the WCs ensuring that the demand for fresh water is reduced.

The presence of an organic waste recycling unit ensures that all kitchen waste collected during segregated garbage collection will go towards composting needs of the gardens. 

Thursday, November 19, 2015

Imperia Launches Lake View Apartments at Jaypee Sports City

Delhi–based Imperia Structures Limited, a leading real estate group, has announced a Unique offering – Rent-o-tsav – for the buyers of the newly-launched Lake View Apartments at Jaypee Sports City, located on the Yamuna Expressway.

Jaypee Sports City is part of one of the finest integrated townships in India developed in 4500 acres. Lake View Apartments at Mirage will consist of well-ventilated 3-BHK apartments in sizes of 1350 sq. ft. and 1450 sq. ft.

Residents will also enjoy amenities such as gymnasium with steam, sauna, and Jacuzzi, jogging track, kids’ play area, badminton and tennis courts, swimming pool, ATM facility, and ample parking space. Picturesque lake views and multi-tier security facilities are the some of the other benefits residents can look forward to. The strategically located project enjoys connectivity with two Highways i.e. the Yamuna Expressway as well as the Eastern Expressway. 

Other salient features indicating its prime location are:

  • Vicinity to F1 Race Track, International Cricket Stadium
  • Vicinity to Malls, Hotels, Multi-specialty Hospital, MNCs
  • Proximity to schools, colleges
  • Situated 20 mins away from Sec-18, Noida, and from the proposed KP-4 Metro Station
  • Situated only two hours away from Taj Mahal


Furthermore, prospective buyers can also look forward to ‘Rent-o-tsav’, an excellent festive offer for them to invest Rs. 2.93 Lakhs in a fine 3-BHK flat at Lake View Apartments, and get Rs. 7500 every month as rent till possession. They will also not have to pay EMI till the possession i.e. for 36 months. Housing loans will be furnished by Tata Capital Housing Finance Limited. The attractive offer can only be availed on bookings made from 13 October to 30 November 2015.

 Speaking to media, sales director of Imperia,. Prabhakar said, “Notwithstanding its contemporary ambience and ultra-modern amenities, the idea of the traditional Indian neighbourhood has been retained at Lake View Apartments.  Moreover, the residential complex’ natural surroundings and prime location lend it an edge clubbed with a great festive offer @ Rent-o-tsav making it attractive to investors and future residents alike.”


Headquartered in Delhi, Imperia Structures Limited is one of the top real estate players in North India, particularly the Delhi NCR area. With over 30 years of presence in Delhi/NCR, the Group has developed and leased out 2 million square feet of commercial space to fortune 500 and multinational companies which include Siemens, Samsung, Legrand, Videocon, Larsen and Toubro, GE Money, Airtel, Kotak, Max Bupa, Snap Deal, Flipkart, Reliance, Maharaja Whiteline, Aptra, Voltas, TCS and many more.

Wednesday, November 11, 2015

Ireo Launches Maiden Project - Ireo NuSpark- in Sohna, South Gurgaon

GURGAON:  Ireo, India's first and the largest FDI investor in Indian real estate sector, has announced the launch of 'Ireo NuSpark', its first residential project in Sohna, South Gurgaon.

Located in Sector 4, Sohna, South Gurgaon, this group housing development is the first of many planned launches in Sohna by Ireo, and will introduce Ireo's signature-quality living spaces to this upcoming commercial and residential hub. 

Well connected to Gurgaon, the project is nestled amidst natural greens and spectacular landscape views and comprises of 2/3 BHK residential towers with abundant leisure and sports facilities, community retail and a large clubhouse.The project is just 15-minute drive from Golf Course Extension along Gurgaon-Sohna Road.

Surrounded by Aravallis on two sides and bordering abundant open greens, the spacious 2-3 BHK air-conditioned apartment towers will have central greens,approximately 22,000 sq. ft. clubhouse, multiple sports and fitness facilities and
convenient community retail.

Special focus is being given on key infrastructural innovations like drinkable Tap Water Supply, Project-level AVR for fluctuation-stabilized power supply, Smart-TV enabled homes and many more.

First time in India, each unit will have advanced 'Made in Japan' pre-fabricated seepage resistant Panasonic Unit Bath Systems (UBS), the company said in a release.

'Bhoomipujan' ceremony at project site was held on October 29.