Thanks
to developers who are dedicated to boosting the supply affordable housing, there
are precincts in the peripheries of larger cities such as Pune, Mumbai and Delhi
where affordable housing projects are coming up, feels Sachin Agarwal,
Chairman & Managing Director - Maple Shelters.
Is a home for
everyone really an unreachable dream for India? This is a misconception born out
of the massive hype about developers of more expensive homes generated in the
media. In recent years, there has been a constant flow of debates about how
builders specializing in flats to the well-heeled middle class should start
addressing the requirements of the lower financial strata. In the bargain, the
work being turned out by developers who are already doing this seems to get
overlooked.
Despite various challenges that this segment of real estate development faces,
affordable housing ventures have in fact been on the increase in the country. Of
course, there continues to be a shortage of such homes in the larger
metropolitan regions of Tier 1 and Tier 2 cities. The reasons are not hard to
arrive at - land prices around these cities are high and therefore such projects
often become unattractive for developers.
However, thanks
to developers who are dedicated to boosting the supply in this segment, there
are precincts in the peripheries of larger cities such as Pune, Mumbai and Delhi
where genuinely affordable housing projects are coming up. These developers are
carrying on the work of providing truly affordable homes to the 'bottom of the
pyramid' even as larger players complain about the rising costs of land and
construction.
Where there is
a will, there is always a way. Contrary to common belief, there are indeed ways
to build truly affordable housing projects without compromising on construction
quality, good amenities and even unit sizes. The problem is that most large
developers either do not know how to achieve this, or are unwilling to enter
this segment because of the lower profit they would make.
Here is a
startling yet true market fundamental – it is possible to build projects that
provide perfectly good homes in locations where they are needed, with price tags
that would astonish most people. People are buying these homes with modest
budgets of Rs. 10-20 lakh.
Nor do these
projects have to lack amenities such as swimming pools, community halls, club
houses, lawns, children’s play areas, gymnasiums, badminton courts and senior
citizen facilities. These are completely equipped and decent-sized homes that
offer their residents all the comforts and conveniences of much costlier
projects.
Unlike the
larger names in the industry, the developers of these affordable housing
projects leverage their connections and market knowledge to build housing for
those who need it the most. They make up for the smaller profit margins by
building their projects with more units. Land is either acquired under various
available government schemes or under agreements with locals who are eager to
see their areas developed along modern lines.
Another method
that these developers employ to manage their project costs is to consistently
buy construction materials in bulk from the same suppliers. This ensures
consistency in quality of these materials, and also the leverage of goodwill
with these suppliers to ensure steady procurement. Thanks to the steady delivery
of their projects and the huge demand for such budget homes, they are able to
maintain healthy financial churn to support further
projects.
In other
words, even today, there are indeed developers who are making the seemingly
impossible dream of the less privileged to live in their own homes come true.
These developers are genuinely serving the needs of the people by believing in
and upholding the motto that every Indian should be able to own a decent
home.
So far, the
encouragement that these developers receive to carry on their work has been
mostly from the very people who need and buy these homes. However we are now
looking at a time when the government itself has committed itself to take up
this cause and spread the attainment of this dream throughout the country.
In the latest
Union Budget, the Finance Ministry has made significant provisions for this
sector. In the first place, it has reduced the FDI standards for minimum
built-up area for affordable housing. Also, Rs. 4000 crore have been allocated
towards the creation of low-cost homes. This is exceptionally promising for the
affordable housing sector. Thanks to these incentives given by the budget, and
we should see increased project announcements within this segment before too
long.
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